If you are a bibliophile like me, chances are you go to the bookstore with the intention of buying one book and end up buying 5.Assuming you pre-decide that one book you need to buy, how do you decide on the other four? Author reputation? Signage? Promotion? Price? Sales spiel?
Maybe all of the above - but i bet you at least browse through the books. Would be interesting to see data on patterns to this browsing behavior. How do people flip through pages? Order, time spent on sections, what catches their eye etc. On the content browsing, something like this.
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